CHRISMANWORKS

^

TRUST THE PROCESS.

ENGAGEMENT IS SIMPLY ATTENTION In

FUTURE STRINGs OF SECONDS.

 

 

MISSION To Serve Businesses As Their First Line Of Defense Against Dreadfully Boring & Unimaginative Marketing Communications & Training Initiatives

MY JOB IS TO MAKE EACH SECOND COUNT.

"The Process" is the creative experience  --   that "ah ha" moment creative professionals live for.  Try this.  Does it work?  No.  Keep digging.  I've learned to trust it will come. Because I don't stop until it does. Because it always has.

COPY + GRAPHICS

Traditionally, you'll have a writer develop your materials, followed by a hand off to an Art Director.  Trouble is, copy and graphics have to work together.  With copy + graphics skills, I deliver quality materials faster and more cost-effectively than can otherwise be realized.

 

 

STRATEGY

All of my experience is on a consulting basis for

agencies and over 200 clients in the U.S. and Canada.

This work spans marketing, training, corporate

communications, meetings, events, public relations,

and advertising, as well as performance improvement

and incentive campaigns.  With know how in each of

these areas, you have someone that can create

on-target, strategically focused initiatives that get

results.

VIDEO Production

Early in my career I ran a video production studio for a management consulting firm that developed training.  This gave me a love for motion media -- an area that I am now doing regularly.  I offer full HD video services in-house.  This gives you someone that can write the script, produce storyboards, shoot and edit.

creative direction & Management

For the most cost-effective programs, look for someone that knows the production implications of design decisions along the way.  I know how the best work gets done.  To manage others in the creative process requires an understanding of how people being managed do their work, how long it takes, costs, and more.  Those capabilities mean I can manage the work -- from budgeting and scheduling to managing other creatives.

Client Short List

 

AT&T

IBM

Northern Telecom

Komatsu Dresser

Citicorp

Becton-Dickinson

Nissan

Chevrolet

Ford

Pentair

Kraft Foods

US West

BJC Healthcare

Inland Empire Health Plan

United Health Care

Enterprise Rent-A-Car

Kodak Imaging

Drury Inns

Genentech

Canon

Texas Instruments

Dataproducts

International Harvester

Enterprise Bank

Calgary Power & Light Company

Dunkin Donuts

WieseUSA

Sumitomo

Mastercard International

Haldex Brakes

First Student Transportation

3M

MEETING THE SECOND-BY-SECOND PROPOSITION
REQUIRES STRATEGIC THINKING & CREATIVE MESSAGING

BRANDING

Corporate positioning statements, logos and graphic treatments have a role, but branding is so much more.  It's culture, how customers (and employees, dealer partners and stakeholders) are treated that matter most.  In a word: Behaviors.  20+ years focused on behavioral change through training, organizational development, change management/performance improvement initiatives make my background unique.

A writer by training from the St. Louis area with over 30 years of experience for training, business communications and advertising.

 I have evolved my skills to provide full-service content creation and implementation in all media.

WORK HISTORY

Contrary to the advice of recruiters, etc., I am listing my entire 30+ year career history -- I believe it is my strongest asset and what a progressive firm or client should value.

Skills Training Writer (APC Skills Co.)

Media Manager (C. Todd, Inc.)

Creative Director (Maritz)

Multimedia Writer (Maritz)

Copywriter (Freelance)

Creative Director (SDA)

Sole Proprietor (ChrismanWorks)

 

1975

 

1980

 

1985

 

1990

 

1995

 

2000

 

2005

 

2010

 

2015

I began my career as a Staff Writer with APC Skills Company developing training programs in support of productivity improvement initiatives of the Alexander Proudfoot Company.  U.S. and Canadian clients included International Harvester, Texas Instruments, Calgary Power & Light, New York Life, and Dataproducts.

 

Wanting to produce video, I joined C. Todd -- a management consulting firm that developed training in support of its client installations.  As the Media Manager in charge of a video studio in Haddonfield, NJ, I also served as an analysis team member.  Example clients included Citicorp, Norton Abrasives (Canada), Becton-Dickinson, and various food processing companies.

 

In 1984, I joined Maritz (Parsiappany, NJ) as a Project Manager, assigned to AT&T accounts at the time of divestiture. Varied assignments included marcom work  in print, video, event and meeting venues. Quickly, I became Creative Director, and worked on the Videotex trials (internet precursor) as well as incentive campaign launches and corporate communications pieces.  Andy Griffith, Diana Nyad and Stanley Marcus (Nieman Marcus) were some of the talent with whom I worked in support of AT&T projects.

 

My family and I moved to St. Louis and I continued work with Maritz as a Designer/Writer on computer-based training and multimedia programs; notably: IBM, Northern Telecom, Nissan, Minolta and Komatsu-Dresser. These experiences gave me broad interactive background which included gaming techniques, video, text, audio and full testing, evolving to Learning Management Systems.

 

With solid written and graphic/conceptual skills, I got heavily into B2B advertising -- a broad array of clients, with emphasis on integrated campaigns.  During this time, my company was the primary supplier for training and communications to Enterprise Bank, and I proviced freelance copywriting services to Sales Development Associates and Maritz.  The Incentive Research Foundation, Incentive Marketing Association and the Incentive Federation were also clients.

 

For the last seven years, I have provided copy and graphic design services on communications and training materials in print, video and the digital space for BJC Healthcare, Wiese, and the incentive industry associations noted above.  Additional work with Sales Development Associates has included award-winning integrated marketing campaigns, video presentations, and more.

 

CAPABILITIES

 

Lead Generation

 

B2B Advertising

 

Channel Marketing

 

Digital Content Creation

 

Training & Communications

 

Integrated Marketing

 

Print & Video Production

 

Sales Incentive Campaigns

 

Strategy & Ideation

 

Web Design

BUT FIRST LET'S RETHINK THE MEANING OF 'ENGAGEMENT' TO YOUR AUDIENCE OF THE FUTURE.

 

David CHrisman

 

6 Dogwood Drive

LABARQUE CREEK, MO  63069

 

cre8ofguy@me.COM

 

314.974.6420

 

 

CONTACT ME TO MAKE THE SECONDS COUNT.

Submitting Form...

The server encountered an error.

Form received.

WHEN I FIND THE HOOK

IT SEEMS TO WRITE ITSELF.

Video PRESENTATIONs

Works For Me

MARKETING CAMPAIGNS

TRAINING & COMMUNICATIONS PROGRAMS

FULL PRODUCTION CAPABILITIES

 

WE'LL START WITH THE FUTURE results

You WANT TO ATTAIN.

I can explore your needs, write the script, produce the storyboards, shoot the video, and edit it.  Talk to ChrismanWorks about what you want to accomplish.

David Chrisman  6 Dogwood Drive Labarque Creek, MO  63069  314.974.6420  cre8ofguy@me.com